For Customer Experience Professionals (Length: 5 pages)

May 8, 2009

UK Utilities Don't Energize Consumers With Their Home Pages

Forrester Reviews The Home Pages Of Six UK Energy Suppliers

by Harley Manning

with Angela Beckers


Executive Summary (This is a document excerpt)

Forrester evaluated the home pages of the UK's top energy suppliers and found that there is significant room for improvement: Only one company achieved a passing score. To attract new customers and avoid losing current customers, utility companies should refine their home pages to offer clear, mutually exclusive menu categories and text that is easy to read.

Buy Risk-Free

Download and print PDF immediately. Price: US $499

Our Money-Back Guarantee: If you are not completely satisfied, return it for a full refund within three weeks of your online purchase.

Already a Forrester Client?
Log in to read this document.

Add to cart

Find Documents In Related Categories

This document falls under the following categories. Click on a link below to find similar documents.

Analyst: Harley Manning
Technology: Customer Experience, Web Site Design
Industry: Energy & Utilities
Geography: Europe

Upcoming Teleconference:
The Customer Experience Review, Q4 2009
Thursday, December 17, 2009
corner border corner
Ratings and Comments
NOT YET RATED
corner border corner