Forrester: - Making Leaders Successful Every Day

Event Overview

Today¿s business processes require IT to support rich human interaction in addition to structured, predictable work. Forrester¿s Technology Leadership Forum 2007 presents innovative strategies, methods, and tools that will help you automate and continuously adjust to your world ¿ to design for people, build for change. Learn how to:

• Capitalize on the software convergence trend by adapting SOA, BPM, and enterprise collaboration strategies.
• Support business change within legacy constraints through an outward-in approach.
• Shift to context-minded Information Workplace tools that account for workers¿ roles, activities, location, and/or devices.

Podcast: Tech Leadership Forum Preview
Vice President and Research Director Connie Moore shares examples from three companies that are effectively designing for people and building for change.

Key Issues That Technology Leadership Forum Will Address:

• Software convergence. SOA, BPM, collaboration, content, and a process orientation, are hot trends in their own right. This is the only event of its kind to weave these concepts together.
• Business agility. The No. 1 issue raised by executives attending Technology Leadership Forum 2006 was the need to work more flexibly within legacy constraints. This event advises on how to enable change through an outward-in approach to eating into the legacy IT iceberg.
• Business and technology. This event will discuss a new relationship between IT and (the rest of) the business, by making software creation more accessible and relevant outside of IT; part of a permanent shift in the enterprise where those outside of IT are increasingly IT-savvy.
• The power of context. Where information management tools used to be high-cost and limited to a narrow range of workers, they're shifting to more ubiquitous Information Workplace tools built with context in mind ¿ accounting for workers' roles, activities, location, and/or devices.

Learn about the IBM Pre-Event Conference

Who Should Attend?

Each year, Technology Leadership Forum examines a critical issue at the intersection of business and information technology. This year's theme, Design For People, Build For Change, takes aim at improving the success of all technology professionals, but its content will focus most closely on these roles:

• Chief information officer
• Application development & program management professional
• Information & knowledge management professional
• Enterprise architecture professional
• Business process & applications professional
• IT infrastructure & operations professional

Why Attend?

Keynote Topics:

Technology Leadership Forum 2007 includes eight keynote presentations and 16 distinct breakout sessions from which attendees can choose ¿ plenty of valuable content for a two-day event. In addition to Forrester analysts, we will invite industry executives to take the stage. Keynote topics to be presented by Forrester analysts, include:

• Dynamic apps: designed for people, built for change
• Creating a more agile IT organization and strategy ¿ are you ready?
• Supporting business change within your legacy constraints

IBM Complimentary Pre-Event Conference

Do you feel that buzz words have no meaning? Attend IBM¿s exclusive, complimentary Pre-Event Conference on September 24th and see through customer case studies, common pitfalls, and best practices for how businesses are achieving differentiation through business architecture and service-oriented architecture (SOA). There's no better place to learn about IBM¿s smarter approach to SOA. Join us and explore solutions for your most basic business needs and your most critical business issues. Click here to reserve your seat today!

"Roll Up Your Sleeves" Sessions:

Attendees tell us that they want to more readily apply insights gleaned at the Forum to their own situations back at the office. To that end, the breakout sessions at Technology Leadership Forum will include the following in-depth, interactive sessions that align with the Design For People, Build For Change theme:

• Building a better online customer experience
• Designing and implementing an enterprise collaboration strategy
• Accelerating SOA success
• Paving the path to dynamic apps: BPM and portals
• Managing unstructured information in your enterprise

Benefits of attending:

• One-on-one meetings with more than 35 Forrester analysts
• Compelling keynotes from today's leading executives and IT leaders
• Case studies showcasing the successes and
• Relevant breakout sessions and "Roll Up Your Sleeves" workshops with analysts
• Peer-networking sessions with more than 400 attendees
• Best practices and timely case studies from senior technology leaders
• Insight into technology solutions from leading technology vendors