Analyst's Photo Name and Title Contact information
Andrew Bartels

Andrew Bartels
Vice President, Principal Analyst

Research Coverage

Authentication, Authorization, & Audit, B2B Sales & Marketing, Financial Services, Government, High-Tech, IT Spending & Budgeting, Professional Services, Security & Risk, Smart Cards, Sourcing & Procurement, Tech Marketing Strategies, Tech Marketing Tools & Best Practices, Tech Sector Economics, eBusiness/eCommerce, eCommerce Platforms & Technologies

Research Focus

Andy serves Vendor Strategy professionals. He is a leading expert on IT spending, purchases, and budgeting trends; IT spending benchmarks; and tech sector economics. He also covers sourcing and procurement technologies (eSourcing, eProcurement, contract life-cycle management, accounts payable electronic invoice presentment and processing (AP-EIPP), automated spend analysis, supplier networks, and eMarkets) and B2B eCommerce trends. In addition, he covers IT budgets, priorities, and business impacts in the utilities, oil and gas, and professional services industries.

Previous Work Experience

Andy has extensive experience in the technology market and in strategic planning, both as an analyst and a practitioner in the business world. Andy came to Forrester through its acquisition of Giga Information Group in 2003, where he had worked as a vice president and research leader since 1998. Prior to joining Giga, Andy held a variety of vice president positions at American Express in the chairman's office, technologies, strategic planning, and re-engineering. Before joining American Express, Andy worked as an economist, writer, and editor for various organizations, including Shearson Lehman Brothers; the US House of Representatives' Committee on Banking, Finance, and Urban Affairs; and the Council on Wage and Price Stability in the Executive Office of the President.
Andy has been a regular participant in Forrester's IT Forum conferences, delivering keynote addresses in 2006 and 2007 with colleagues on the future of software. He has also been a recurring presenter at Conference Board conferences on eProcurement and eSourcing. He has been quoted in leading business and technology publications, including BusinessWeek, The Economist, The New York Times, and The Wall Street Journal.

Education

Andy earned a B.A. in philosophy from Haverford College and a Ph.D. in history from Johns Hopkins University.

Latest Research

Planned Research

Tech Trends: Asia Pacific 2009 IT Market Outlook February 2010
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US And Global IT Market Outlook: Q4 2009 December 2009
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Predictions 2010: The ePurchasing Market December 2009
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IT Benchmarks: 2009 December 2009
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Market Overview: Contract Lifecycle Management March 2010
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Did You Know?

Andy is a volunteer firefighter and a sunfish sailor.


Andrew Bartels serves Vendor Strategy professionals.
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Recent Media Citations
Barron's, "Even As The Recession Ends, Sales Slump At Tech Firms," November 2, 2009
Financial Times, "A Tech Tonic," October 19, 2009
Forbes, "IBM's Uneven Recovery," October 14, 2009
eWeek, "IT Industry On Cusp Of Boom Before Recession Hit: Forrester," September 29, 2009
ComputerWorld Canada, "Happy Days Are Almost Here Again, Says CDW Canada," September 16, 2009