Ron RogowskiPrincipal Analyst
Automotive, Automotive Customer Experience, Best Of the Web, Brand Strategy, Customer Experience, Customer Experience Management, Design & Usability Processes, Expert Reviews, Financial Services, Financial Services Customer Experience, Globalization & Localization, Marketing & Advertising, Rich Internet Applications, Social Computing & Web 2.0, Web Site Design
Ron serves Customer Experience professionals. He helps them improve strategies for global Web design and organization, understand how rich Internet applications (RIAs) are transforming online customer experiences, and align their Web sites with their firms' brand values.
He is the lead analyst in Web globalization research, advising clients on how to organize their resources to maximize internal efficiencies while improving local relevance. Ron is also the lead analyst researching the implications rich interfaces have for transforming the way customers interact with companies online. Ron is part of the core analyst team responsible for developing and maintaining Forrester's Web Site Review methodology and Forrester's Web Site Brand Review methodology.
Ron came to Forrester through its acquisition of Giga Information Group, where he created and managed a site evaluation methodology to help companies improve online customer experiences. Prior to joining Giga, Ron worked for Kyodo News Markets, the Japanese distributor of Bridge Information Systems, where he was responsible for training and educating clients and internal personnel in proprietary and Web-based information systems. Before working with Kyodo, he taught English in Hamamatsu, Japan.
Ron has a B.A. in English and Japanese from the University of Richmond.
Design Sites To Work In A High-Resolution World November 20, 2009 BookmarkPDF
Emotional Experience Design October 26, 2009 (Rating: 10) BookmarkPDF
Best And Worst Of Financial Services Brand Building Web Sites, 2009: Credit Card Providers August 17, 2009 (Rating: 8) BookmarkPDF
Best And Worst Of Financial Services Brand Building Web Sites, 2009: Banks August 14, 2009 BookmarkPDF
Best And Worst Of Financial Services Brand Building Web Sites, 2009: Investment Firms August 07, 2009 BookmarkPDF
Managing Your Brand's Global Web Presence January 2010 Receive an alert when this document is published: email RSS
The Future Of Rich Internet Applications November 2009 Receive an alert when this document is published: email RSS
Emotional Experience Design Self-Test December 2009 Receive an alert when this document is published: email RSS
Build Brand Online With Visual Design March 2010 Receive an alert when this document is published: email RSS
Best And Worst Of Brand Building Web Sites, 2010 April 2010 Receive an alert when this document is published: email RSS
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