European Social Technographics® Revisited: Why Social Media Should Be Business As Usual

Air Date: Tuesday, January 20, 2009

Cost: $250

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Presented By:

Who should attend: Interactive Marketing professionals

Description:

This teleconferences includes an overview of European consumer growth in social media usage and how to develop social media strategies.

Agenda:

• How European consumers use social media
• How their use has changed over the past year
• How usage differs by country and how this might change
• How marketers can use this data to inform marketing decisions

Vendors mentioned: Facebook, YouTube

Technical requirements:

An Internet connection and a one-time download of the WebEx™ Player are required.